Advertising Services

MSS-MAC is a full-service advertising agency that helps groups, clubs, organizations, churches, businesses, and etc., grow, build, and convert leads into customers, members, and income. Our service oriented backgrounds in business provides a unique view and vantage point in our advertising. Our advertising models our former desires as customers and allows us to build advertising platforms with the customer mindset in view. If our advertising is good enough to make us want to buy the product or become a part of a group or organization, then our advertising is on point. We must always try to think and react like the customer. The customer is the most important part of any business.

Branding

Do you understand the importance of Branding?

• Are you satisfied with your brand? Does your brand allow you to express your actions?
• Does your brand high-lite the best part of who you are?
• Does your brand share your ideals and the values that you stand for?
• Does your brand stand out from all your competitors?

Good branding can position you and you company from the beginning of your venture into the future operation in a way that clearly expresses who you are, what you stand for, and what you are offering the world. Good branding helps to communicate why people should choose you over someone else and reaches far beyond it’s target market and attracts other who happen to be exposed to your brand. Once you brand is set and clearly understood, whether you use logos, test, banners, or etc., when people see your brand they will know it’s you. As consumers begin to identify with you, your brand will live within the hearts and minds of customers, clients, and prospects. It is the sum total of their experiences and perceptions, some of which you can influence, and some that you cannot.

Creative Services

• Do you already have your site elements created and ready to go?
• Do your site elements express your brand and what you brand is about?
• Do your site elements help you to stand out from the competition?
• Do you just need some suggestions as to how to create and build you brand better.

We are here to help you in the creative part of your site in any way we can. If your site is complete and you are satisfied with what your site says about your brand we will help you to get your site up and running. If you are not sure, no problem. You are the only one who knows exactly what you want your site to say and project online. We are here not to control your vision in any way, but to help you personify your site the way you see it. This is very important. There is only one you. What you think and want to say to the world is paramount. It is your vision and there are none like yours.

Content Marketing

• Do you want to be top-of-mind with your target audience?
• Are you unsure how to reach them and what they need to hear?
• Are you struggling with an approach to thought leadership?
• Is your strategy less of a strategy and more of a hit-or-miss approach?

Advertising and marketing resemble one another but are really unique in how each operates. Advertising can be done through so many different ways and is only the process of placing things online or off, where people can see them and know that you exist. Advertising is essential and the very first step of getting exposure. Ok, they have now seen your ads and you have aroused their curiosity, now what. Enter the world of marketing.

Marketing is the reason a person should use your service, buy your product, join your organization. It is the explaining why they should turn from another and use you. It is why they should go out their way and use you. It is why they should pay more for your services or goods when they could have paid less with another. Marketing is the power and process behind the connect. And content is what you use to plead and prove your case. Content is the information in many forms that provides, advises, educates, motivates, and wins a person over to you. And once a person is connected to you, it is a continuation of the content that turns them into a long term connection.

Here at MSS-Mac we provide content is various ways. You probably have all the content you need initially. We will help you formulate that content into a marketing plan that provides the information people need to build their connection with you, from the initial conception to a long term relationship.

We use Blogs, articles, videos, infographics,, social media and more.

Search Engine Optimization

• Are you sure that potential customers can find your company and understand your brand on the web?
• Do you have a plan to maximize the way your initial customers might find you online?
• Are you presently doing anything to help your customers find you?
• Do you understand how keyword development in your domain can help to bring more viewers into your site?

Search engine optimization is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. The most effective marketing strategies often start with an approach to search. If you need a new website or want to optimize your current one with the latest tools and techniques to drive business, MSS-MAC is ready to help. We have worked with many people who were skeptical of the impact at first but quickly became believers. Search engine optimization is not a quick fix to blast more traffic to your site, but it is a necessary step to build more and more traffic to your site.

Social Media

• Do you know or understand the importance of how social media can help your site?
• Have you already done some social media marketing and wondered if it was a waste of time?
• Has social media marketing you have already done caused growth to your site?
• And if so are you constantly attempting to find new ways to build that media traffic even more?

Here at MSS-MAC we understand the importance of using social media to grow your business. While across the internet we constantly see media post after post, fan page after fan page, tweet after tweet from marketers working hard to grow their business. And as we watch we are learning that it is wise to slowly develop marketing that is clearly understood, clearly informational and educational, and factual and not built on hype. We constantly see the post about making amazing money and although some of this information is true, 99 % of the people who grab it fail because they have not been educated enough to be effective. Social media marketing is identical to content marketing because what you are actually doing is explaining why people should choose you over millions of others. And if you sound just like the millions of others in you post, you will not grow because you must separate yourself to where your post stand out. There are many way to accomplish this and at MSS-MAC we strive to do it the right way.

Website Design and Development

Our website design and development is simple. You tell us what it is that you are trying to share and we will build it to your satisfaction. We use a very simple framework to our site but simple does not mean not effective. Our sites are high converting, quality sites that build the brand our customer wants to share. It doesn’t matter what type of website it is. It could be for a club or organization. It could be for a business or a church, it doesn’t matter. Our framework works no matter what the site is. And once the customer is satisfied the process does not end there. We are there with our customers for the long haul. We know that once you experience what we have to offer you, you will never want to leave. Why? Because our business is about YOU.

We are a YOU business.